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VideosVideos are the preferred format of the younger generations and are ideal for fintech. In the financial field, different types of videos can be produced , such as tutorials to learn how to use the platform, infomercials, challenges, educational content, storytelling and even motivational talks.9. excellent strategy for acquiring new customers. It is about offering incentives to those who recommend fintech services to others.
The benefits that these referrers may have are discounts, commissions Chinese Thailand Phone Number List for successful referrals, access to exclusive content, memberships, etc.10. Marketing de influencersThe goal of influencer marketing is to increase the visibility and credibility of a fintech. Although it is still in the early stages for this industry, social stars with thousands of followers are already attracting the attention of fintechs.With a good choice of influencers it is possible to amplify visibility, transmit the fintech message in a more personal way, generate more leads and conversions.

Check out this Mercado Pago partnership with Cazzu, an Argentine rapper who composed a song about financial education for women Who plans digital marketing strategies for Fintech?Success in the fintech sector is not only based on technological innovation. Well-planned marketing is the other essential part.Marketing work for fintech requires professional hands and minds that are aware of trends and fully understand the preferences of new generation customers .I
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